Content Amplified
Content Amplified is all about how to get more out of your marketing content.
Each 15-20 minute episode gives you one new way to get more out of your marketing content.
We interview industry experts to give you new perspectives and ideas that will level up your content like never before.
Episodes are released weekly on Tuesday, Wednesday and Thursday.
Episodes
364 episodes
Are You Writing For The Right Persona?
In this episode we interview Taylor Whetstone, a marketing operations leader at Augury. She shares a clear, operator’s view on building content that serves real people, not abstract seg...
•
18:14
Can You Tell a Story in Six Words?
In this episode we interview Ravi Pimplaskar, a marketing leader and storyteller with over 20 years of experience in ad tech. Ravi blends performance storytelling with campaign strategy,...
•
16:40
Are You Moving Fast Enough Online?
In this episode we interview Knyckolas Sutherland, a B2B content strategist and creative marketer who blends behavioral economics with storytelling to make even the most technical ...
•
19:03
Weaponized Curiosity
In this episode we interview Eric Hultgren, Director of Brand Strategy at Advance Local and lifelong storyteller. Eric shares his concept of weaponized curiosity—a mindset that tr...
•
16:27
Are You Writing or Just Posting?
In this episode we interview Ricky Baizas, marketing leader, storyteller, and former actor turned creative strategist. He reveals how storytelling, discipline, and craft converge to create ...
•
15:31
Are You Chasing Content or Revenue?
In this episode we interview Kara Smith Brown, CEO of Lead Coverage, a go-to-market consultancy serving freight and supply chain leaders. She explains how to build a repeatable revenue e...
•
18:17
Where Should AI End and Humans Begin?
In this episode we interview Zach Presswood, Director of Advertiser Success at AdMarketplace, the largest vendor in the native search space. Zach shares how his team balances th...
•
18:13
Do Thought Leadership Ads Actually Work?
In this episode we interview Katrine Rasmussen, a B2B marketer at fashion-tech company Pixelz. She shares a practical playbook for reaching enterprise buyers on LinkedIn with precision...
•
19:09
Is Everything Actually Content?
In this episode we interview Molly Evola, Senior Content Marketing Manager at Customer.io. She shares a practical, system-first approach to turning everyday work into clear, consistent con...
•
17:43
Does Grassroots Marketing Still Win Hearts?
In this episode we interview David Beach, actor and host of Awesome News Daily. He shares how stagecraft, warmth, and simple habits fuel authentic engagement without paid ads.What ...
•
17:57
How Do You Cut Through AI Noise?
In this episode we interview Masha Tarasyuk, Director of Product Marketing at Codecademy, a leading platform helping people learn technical skills and thrive in their careers.What y...
•
19:26
Are You Letting Customers Tell Your Story?
In this episode we interview Lauren Sawyer, Head of US Events at Duel Tech.What you'll learn in this episode:Why small, intentional events can have massive marketing im...
•
17:29
Are You Selling Features or Outcomes?
In this episode we interview Vikram Maram, who leads product and growth at SMARTe, a sales intelligence platform. What you'll learn i...
•
16:06
Is Your Content Valuable Enough to Sell?
In this episode we interview Evan Read, Head of Marketing at Quipli, a vertical SaaS platform built for independent equipment rental businesses across the U....
•
15:53
Are You Still Writing for Humans? Does that need to change?
In this episode we interview Amit Gupta, longtime marketing leader at Fortanix with over 11 years of experience bridging tech and growth. Amit brings a ...
•
17:54
Does Research Make the Best Marketing?
In this episode we interview David Kyle Choe, Director of Product Marketing at a B2B SaaS company. He reveals why research and behind-the-scenes storytelling often outperform polished campai...
•
17:31
How Do You Align Content and Promotion?
In this episode we interview Matt Holden, Digital Marketing Manager at Delta Faucet Company. He shares how aligning content and promotional strategies creates clarity, empowers teams, and driv...
•
12:41
Should You Build a Custom GPT?
In this episode we interview Mick Essex, Head of Growth Marketing at Powr. He shows how small teams turn repeatable work into time-saving custom GPTs that actually ship.
•
16:15
Can customers power your growth?
In this episode we interview Katie Hickey, Senior Director of Revenue and Growth Marketing at Dscout. What you'll learn in this episode:How to spot potential amb...
•
15:35
Can sales and marketing finally align?
In this episode we interview David Malmborg, VP of Marketing and Sales at Boostability, where he oversees a hyper-scalable SEO offering for small businesses. What you'll le...
•
18:43
What Does Real Value Look Like?
In this episode we interview Sean Huntington, Marketing Director at Strive. What you'll learn in this episode:How to apply the “value pyramid”: primary product va...
•
16:08
Can You Cover Your Company Like a Beat?
In this episode we interview Daniel Nasaw, content marketer and former journalist and national security editor at The Wall Street Journal. He shares how his newsroom roots inform ...
•
12:11
Can Demand Gen Be Personal And Scalable?
In this episode we interview Justin Cruz, Director of Digital Marketing at TSIA. He shares how his team builds a demand engine that stays human, relevant, and repeatable.
•
17:05